Transparency matters to us. This report summarises our content moderation, DMCA handling and platform integrity for the 2025 calendar year.
We take intellectual property rights seriously and respond promptly to valid DMCA requests from rights holders and their authorised representatives.
| Quarter | Received | Files removed | Counter-notices | Avg response |
|---|---|---|---|---|
| Q1 2025 | 198,547 | 196,892 | 312 | 18 h |
| Q2 2025 | 214,823 | 213,104 | 287 | 16 h |
| Q3 2025 | 221,456 | 219,783 | 341 | 21 h |
| Q4 2025 | 212,467 | 210,832 | 298 | 19 h |
| Total 2025 | 847,293 | 840,611 | 1,238 | 18.5 h |
Our process: All DMCA requests are reviewed by our compliance team within 24 hours. We verify the legitimacy of every request and remove infringing content promptly. Affected users are notified and can file a counter-notice.
Our content moderation combines automated systems with human review to ensure platform safety and terms of service compliance.
| Action | Q1 | Q2 | Q3 | Q4 | Total 2025 |
|---|---|---|---|---|---|
| Warnings | 4,287 | 4,612 | 4,893 | 4,521 | 18,313 |
| Temporary suspensions | 1,893 | 2,104 | 2,287 | 2,019 | 8,303 |
| Permanent bans | 892 | 978 | 1,042 | 931 | 3,843 |
| Appeals received | 487 | 523 | 561 | 498 | 2,069 |
| Appeals granted | 89 | 97 | 104 | 92 | 382 |
Our commitment: We continuously invest in improving our content moderation capabilities. In 2025, we increased automated detection accuracy by 12% and reduced the false-positive rate by 23% through advanced machine learning models.
We comply with valid legal requests from law enforcement and protect user privacy to the greatest extent permitted by law.
Our policy: We carefully review all legal requests to ensure they are valid and appropriately scoped. We only disclose user information when required by law, and notify affected users unless prohibited by law or court order.
Questions about our content moderation policies or this report? Our Trust & Safety team is happy to help.
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